This programme improves your communication through sound, written reports and proposals that help your readers understand and react favourably. Key concepts for general business writing and examples will assist you in learning to focus your communication on the audience and develop your personal approach to business writing. Examples and activities used will be customised using your own written samples, so you’ll also have the chance to practise and perfect yourselves.
Objectives
- Learn to capture your thoughts and organise your facts and ideas effectively
- Convey a clear and persuasive message
- Strengthen support for your ideas in reports and proposals to get results
- Construct well-planned sentences and paragraphs leading to logical exposition of thought
- Intuitively write business reports with good structure
- Handle various kinds of reports such as: informative, persuasive, evaluative, problem-solving, project and feasibility reports
- Formulate a logical document into a specific action request based on a real concern
Key Topics
- Clear writing skills for proposals and reports
- Eliminating common language mistakes
- Reducing unnecessary story details and unnecessary documentation
- Proposal objectives, types, formats and styles
- Understanding what motivates people to read
- Preparing and outlining a proposal
- Preparing effective business reports
- Organising your ideas and generating the outline in an effective format
- Linking the report to the reader’s needs
- Making predictions and recommendations
Feedback
“Very detailed explanations and teaching materials. Great delivery from the trainer and a nice classroom atmosphere.”